Contents:
1. Basic Starting Points for Anyone Interested in Art: How Do I Begin?
2. Reasons to Buy Art: To Decorate, to Collect, to Invest in, to Support the Arts
3. Art Buying: What Should I Do When I Am Ready to Purchase Art?
4. Trends in Contemporary Art: What’s Hot?
5. How to Gage Prices in Art: Primary Market VS. Secondary Market
6. Case Studies:
A. Rise of an Emerging Artist: Devan Shimoyama
B. Re-evaluation and Rise of an Established Artist: Marylin Minter
C. Rise and Fall of A Market Star: Lucien Smith
Supplements: Art Galleries to Visit, Art Fairs to Attend, Artists to Watch, Digitial Art Publications and Technology Platforms to Use
